The Lean Startup by Eric Ries Torrent Download
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Most startups fail. But many of these failures can be prevented. Lean Startup is a new approach used around the world that changes the way companies are built and new products are introduced to the market.
Eric Ries defines a startup as an organization involved in creating something new in conditions of extreme uncertainty. This also applies to one person in the garage or a group of experienced specialists in the Fortune 500 conference room. They share the mission of breaking through the fog of uncertainty to discover a successful path to sustainable business.
The Lean Startup approach promotes companies that are more capital-efficient and make better use of human creativity. Inspired by Lean Manufacturing lessons, it is based on ‘confirmed learning’, rapid scientific experiments, as well as a series of counterintuitive practices that shorten product development cycles, measure real progress without resorting to vanity statistics, and find out what customers really want. It allows the company to skillfully change direction and change plans inch by inch, minute by minute.
Instead of wasting time creating comprehensive business plans, Lean Startup offers entrepreneurs – at companies of all sizes – a way to constantly test, customize and adapt their vision before it’s too late. Ries offers a scientific approach to creating and managing successful startups at a time when companies need to innovate more than ever.